Over the last six months, davethedog has been working closely with client Legmaster to perfect a TV strategy to give maximum return on investment.
By strategically testing different channels with modest budgets and measuring response, Legmaster are now in the enviable position of achieving a 5:1 net ROI.
This success has lead to a consolidated TV plan stretching well into 2011, as well as preparing the way for more brands on-air in the next few months!
© davethedog communications 2010