Media Planning & Buying
Don't know your TVR's from your elbow?
With over 30 years of experience between us in developing dynamic media campaigns across every media type, there's not much we haven't seen....and if we haven't then chances are we know someone who has!
This means you can relax and let us be the safe pair of hands to guide you through the media minefield.
We will listen closely to what you feel your needs are before suggesting anything at all. We will then tailor everything we do to your specific marketing needs.
We don't believe in "buying media by the yard" just to fulfill quotas.
This means that our clients benefit from highly targeted, multi-layered, mixed media campaigns that ultimately increase their return on investment.
Public Relations
Does anyone really still believe that there’s no such thing as bad publicity?
Ask Gerald Ratner…
The rather more measured Bill Gates, once said that if he had just one last marketing dollar, he would spend it on PR.
However, if you are after a PR service that simply churns out press releases, then we’re afraid you’d better navigate away from this page smartish! We don’t do fluffy PR by the yard.
At davethedog we believe that PR can be an incredibly powerful tool, but it has to be wielded very carefully to avoid cutting off your own limbs.
To make sure you get the loudest bang for your PR buck, we will work with you to identify your communications objectives and then help to identify and develop news stories that will get journalists saying the right things about you.
Ad Creative
The best media plan in the world won't save a campaign with poor creative.
That's why we work with our clients to provide an holistic approach to campaign development, liaising every step of the way to make sure that we agree a creative brief, style and execution.
The result? The right ad, saying the right things, in the right place
and at the right price!
Online
Should paying money to appear on the first page of Google be the
be-all and end-all of your online marketing activity?
Would optimising your own website so that it naturally ranks favourably with the search engines be a better long-term strategy?
Perhaps a mixture of both?
Today there are a myriad opportunities to promote your company or product on the web.
The approach can be as broad or as highly targeted as you need it to be. Campaign response is entirely
measurable and the costs for doing all
this have never been lower!
From PPC, SEO, online networks to roadblocks, virals and vodcasting,
we can help you develop an online strategy that's right for you and
more importantly your potential customers.
davethedog communications ltd, the estate office, brocus house, newdigate, surrey, rh5 5ah
Tel. +44(0)1306 631 974 Email. info@davethedogcomms.com
© davethedog communications 2012